ILIA Beauty - In Full Micro-Tip Brow Pencil
A beginner-friendly, micro-tip pencil that effortlessly fills and defines brows with soft, buildable pigment.
This ultra-slim brow pencil creates thin, hairlike strokes for natural-looking fullness and dimension. The foolproof formula takes the guesswork out of defining your best brows; each swipe deposits the perfect amount of pigment that resists fading and budging throughout the day.
Key Clean Ingredients:
- Mineral-Based Pigments: Consciously chosen color for the most natural-looking payoff.
- Provitamin B5: Haircare hero that conditions and nourishes with every wear.
Consumer Test Results:
- 98% said it didn’t flake.*
- 96% said it supported healthy hair growth.
- ** 94% said brows looked lifted, with comfortable, medium hold.
* In a clinical study of 54 women from 18-58. Results after 8 hours (*); after 21 days(**).
Pair with In Frame Brow Gel (sold separately).
- Using the built-in spoolie, brush brow hairs to reveal sparse areas.
- Draw short, upward strokes in the direction of natural hair growth.
- Glide the spoolie through brows to blend.
- Finish by setting brows into place with In Frame Brow Gel (sold separately).
Consumers are becoming more conscious of the ingredients in the cosmetics and personal care products that we are putting on our body. Many cosmetic labels claim that products are “natural,” “healthy,” and “safe,” but the government does not always really define or investigate the use of these terms on personal care and cosmetic labels.
So, what can a consumer look for on a cosmetic label or personal care label to make an informed decision about ingredients? With this topic more popular than ever, we state exactly how organic a product is, if it is certified, and what that certification actually means.
As you can see, we don't sell 100's of brands. The reason for this is that we continue to carefully make a selection of the enormous amount of brands to end up with what we consider to be THE top-quality, high-performing skin care, hair care, makeup, and mom & baby products out there, with the best ingredients nature has to offer, and made by ethical & passionate companies. We hope this will make it easier for you to choose.
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