Kjaer Weis - Im-Possible Mascara
Eyes to envy. High impact lashes.
The first Certified Organic mascara to deliver the impossible: lash volume, length, definition and lift for a dramatically amplified effect. Im-possible Mascara is a Certified Organic breakthrough — a high-impact volumizing formula powered by nourishing ingredients that are organically farmed.
The versatile brush features a curved side for endlessly buildable volume and a flat side for length, definition and detail. Lashes stay silky-soft and resilient — and authentic to the real you. Layer without limit for a remarkably dramatic effect.
Certified Organic and sustainably sourced Beeswax, Carnauba Wax and Acacia Gum create a creamy, no-clump texture for ultimate lift, volume, hold and seamless layering; Raspberry Fruit water helps repair and condition lashes; Sunflower Seed Oil helps stop breakage and stimulate healthy lash growth; Marula Oil nourishes and protects with antioxidants vitamin C and E.
Easy to remove formula. Refillable, sustainable packaging made from 50% recycled plastic and infinitely recyclable aluminum. Outer case made of recyclable aluminum, inner bottle made of 50% PCR Plastic. Mascara brush bristles made from recycled nylon.
Available in the following shades:
- Black
- Brown
The Im-Possible Mascara is larger than the other Kjaer Weis mascaras therefore the Im-Possible Mascara Refill does not fit into the other Kjaer Weis mascaras.
- Kirsten starts with the curved side facing towards the user, and coats lashes from the base to create volume.
- Turn to flat side and use the formula play time to extend lashes (specially in the outer corners), separate and add extra lift to the tips
- For bottom lashes, use the flat side
Consumers are becoming more conscious of the ingredients in the cosmetics and personal care products that we are putting on our body. Many cosmetic labels claim that products are “natural,” “healthy,” and “safe,” but the government does not always really define or investigate the use of these terms on personal care and cosmetic labels.
So, what can a consumer look for on a cosmetic label or personal care label to make an informed decision about ingredients? With this topic more popular than ever, we state exactly how organic a product is, if it is certified, and what that certification actually means.
As you can see, we don't sell 100's of brands. The reason for this is that we continue to carefully make a selection of the enormous amount of brands to end up with what we consider to be THE top-quality, high-performing skin care, hair care, makeup, and mom & baby products out there, with the best ingredients nature has to offer, and made by ethical & passionate companies. We hope this will make it easier for you to choose.

Customer reviews
Recommendation for purchase
I have used Ilia’s mascara and Hiro’s. Since I have sensitive eyes, I reacted to Ilia’s. I used Hiro’s for a year and a half, but even with transparent powder I had a black crease under eyes. Then I tried this one from KW and I like it. I do not react to it. With transparent powder under eyes the colour never transfers and it looks natural; even after a long day.
I must state that I like the natural appearance. And it takes me a coat, nearing the end it took me two. I had a period of a lot of product on my brush, but it is about how you take the wand out of the packaging.
Also, I put 5 stars for the smell, bit it has no smell, so very nuteral.
If you want something that “puffs” you up with a coat or two, I’d say this is not it.
But, if you want a mascara that is durable, easy to put on and looks nice, I’d say give it a try.
Schön wäre nun, wenn die Rezeptur nicht geändert wird! Also Daumen drücken! :)
Sie macht bei mir sehr lange, schön gefächerte Wimpern, verschmiert nicht, sehr schönes Schwarz , nicht so fett und auffällig, sondern natürlich schwarz perfektioniert, wenn das Sinn macht. Sie lässt sich, trotz guter Haltbarkeit (selbst einen Mittagsschlaf hat sie überstanden) und null krümeln und abfärben , einfach und gut abschminken. Und was mir mit am besten gefällt, die Wimpern bleiben geschmeidig und nicht so bretthart, wie das bei vielen anderen Mascaras ist.