{"id":40832,"date":"2023-11-02T18:00:42","date_gmt":"2023-11-02T17:00:42","guid":{"rendered":"https:\/\/amazingy.com\/magazine\/?p=40832"},"modified":"2023-11-03T00:30:58","modified_gmt":"2023-11-02T23:30:58","slug":"pink-weekends-an-interview-with-our-amazingy-founders","status":"publish","type":"post","link":"https:\/\/amazingy.com\/magazine\/pink-weekends-an-interview-with-our-amazingy-founders\/","title":{"rendered":"Pink Weekends! \u2014 An Interview with our Amazingy Founders"},"content":{"rendered":"<h4><span style=\"font-weight: 400;\"><strong>It\u2019s that time of the year again! The Pink Weekends are setting foot in the Amazingy Cosmos and it\u2019s your chance to join the journey and get your hands on special deals from your most beloved brands! Many might wonder why Amazingy does not join the usual Black Friday sales and instead offers a (better!) alternative to their customers \u2013 to give you some insight into our philosophy, we got to the bottom of it all and asked the founders themselves \u2764\ufe0f<\/strong><\/span><\/h4>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-40826\" src=\"https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy-480x640.jpg\" alt=\"Floris and Ingrid from Amazingy\" width=\"480\" height=\"640\" data-wp-pid=\"40826\" srcset=\"https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy-480x640.jpg 480w, https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy-960x1280.jpg 960w, https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy-1152x1536.jpg 1152w, https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy-720x960.jpg 720w, https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy-225x300.jpg 225w, https:\/\/mag.amazingy.com\/wp-content\/uploads\/2023\/11\/Floris-and-Ingrid-from-Amazingy.jpg 1500w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><i><span style=\"font-weight: 400;\">Ingy and Floris, the Pink Weekends first started in November 2018 and have been recurring every year ever since. How did you come up with the idea in the first place?<\/span><\/i><\/p><\/blockquote>\n<p><b><br \/>\nIngy:<\/b><span style=\"font-weight: 400;\"> We wanted to do something different than Black Friday, because that\u2019s what we always do at Amazingy \u2013 we like doing things differently ?\u00a0<\/span><\/p>\n<p><b>Floris:<\/b><span style=\"font-weight: 400;\"> For many years customers kept asking if we would offer something nice for Black Friday, but we didn\u2019t want to really go along with the American madness \u2026 customers kept asking though, so then we came up with the idea to offer deals the whole month of November instead of during just one weekend.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The downside is of course that people sometimes then order multiple times in one month, meaning more shipping costs and packing work for us, but 2 years ago we did all the deals in one weekend, and this was so overwhelming for everyone involved, as well as for our customers, that we went back to spreading the deals out over a month. And we still do this.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By the way, to participating customers who order in multiple weeks, I just want to say: feel free to let us know if we can ship everything at once. That way it\u2019s less harmful to the environment and more exciting to you ?<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><em>Out of curiosity: why did you choose the color pink and not green as a symbol then? <\/em><span style=\"font-weight: 400;\">?<\/span><\/p><\/blockquote>\n<p><b><br \/>\nIngy<\/b><span style=\"font-weight: 400;\">: I love pink! It\u2019s a positive, vibrant color and it represents Amazingy \u2013 we think and act green but pink is how we celebrate, and isn\u2019t this a special occasion?!\u00a0<\/span><\/p>\n<p><b>Floris<\/b><span style=\"font-weight: 400;\">: To take over the Black Friday term was not an option for us, and the term Cyber Monday has of course nothing to do with our store, so I came up with <\/span><i><span style=\"font-weight: 400;\">Pink Friday &amp; Makeup Monday<\/span><\/i><span style=\"font-weight: 400;\">, which after 1 or 2 years simply became the Pink Weekends because we started to have the same deals all weekend instead of having different deals during the weekend and on Monday.<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><i><span style=\"font-weight: 400;\">What an amazing(y) idea! For the people that have just now been introduced to the whole concept \u2013 how does it work?<\/span><\/i><\/p><\/blockquote>\n<p><b><br \/>\nIngy<\/b><span style=\"font-weight: 400;\">: Each Pink Weekend starts every November weekend from midnight Thursday\/Friday to midnight Monday. It&#8217;s our only really big sale of the year and we hope to accommodate everyone \u2013 maybe to try something new but more importantly to buy your favorites at a cheaper price, leaving more money for the expensive month of December ?<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><i><span style=\"font-weight: 400;\">Thanks for sharing your vision and spreading the message! Any last comment before we fully dedicate ourselves to the Pink Weekends? <\/span><\/i><span style=\"font-weight: 400;\">?<\/span><\/p><\/blockquote>\n<p><b><br \/>\nFloris:<\/b><span style=\"font-weight: 400;\"> Sustainability is priority at Amazingy; we don&#8217;t want people to order things they don&#8217;t need, we see the Pink Weekends as a nice gesture and the possibility to buy our products at a better price. We also send out a \u201cPink Newsletter\u201d every year that informs our customers about the deals we have, listing the dates with the respective participating brands and their products, so they can decide consciously on what to order and what not. Our advice always stays: don\u2019t order stuff you don\u2019t need! ?<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s that time of the year again! The Pink Weekends are setting foot in the Amazingy Cosmos and it\u2019s your<\/p>\n<p><a class=\"continue-reading\" href=\"https:\/\/amazingy.com\/magazine\/pink-weekends-an-interview-with-our-amazingy-founders\/\">Continue reading&#8230;<\/a><\/p>\n","protected":false},"author":264,"featured_media":40829,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","footnotes":""},"categories":[1587,105,3],"tags":[],"brand":[1592],"problems-concerns":[],"class_list":["post-40832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interview","category-eco-organic-lifestyle","category-news","brand-amazingy-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pink Weekends! \u2014 An Interview with our Founders | Amazingy Magazine<\/title>\n<meta name=\"description\" content=\"To give you some insight into the philosophy around our Pink Weekends, we got to the bottom of it all and asked the founders themselves \u2764\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amazingy.com\/magazine\/pink-weekends-an-interview-with-our-amazingy-founders\/\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/amazingy.com\\\/magazine\\\/pink-weekends-an-interview-with-our-amazingy-founders\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/amazingy.com\\\/magazine\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pink Weekends! \u2014 An Interview with our Amazingy Founders\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pink Weekends! \u2014 An Interview with our Founders | Amazingy Magazine","description":"To give you some insight into the philosophy around our Pink Weekends, we got to the bottom of it all and asked the founders themselves \u2764","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/amazingy.com\/magazine\/pink-weekends-an-interview-with-our-amazingy-founders\/","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/amazingy.com\/magazine\/pink-weekends-an-interview-with-our-amazingy-founders\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/amazingy.com\/magazine\/"},{"@type":"ListItem","position":2,"name":"Pink Weekends! \u2014 An Interview with our Amazingy Founders"}]}]}},"_links":{"self":[{"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/posts\/40832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/users\/264"}],"replies":[{"embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/comments?post=40832"}],"version-history":[{"count":0,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/posts\/40832\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/media\/40829"}],"wp:attachment":[{"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/media?parent=40832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/categories?post=40832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/tags?post=40832"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/brand?post=40832"},{"taxonomy":"problems-concerns","embeddable":true,"href":"https:\/\/amazingy.com\/magazine\/wp-json\/wp\/v2\/problems-concerns?post=40832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}